Betsson.sport proudly announces the launch of its new sports infotainment platform in Italy. At the heart of this initiative as its ambassador, stands Francesco Totti, the revered Italian football legend celebrated for his exceptional talent and illustrious career. With a focus on delivering exclusive content, interviews, news and highlights across various sporting disciplines, Betsson.sport aims… Continue reading BETSSON.SPORT DEBUTS IN ITALY WITH FRANCESCO TOTTI AS AMBASSADOR
Tag: Betsson
Betsson becomes main sponsor of Boca Juniors
Betsson, the leading Sports Betting and Online Casino operator, announces a strategic alliance with Club Atletico Boca Juniors, solidifying its position as the team’s main sponsor until the end of 2024. Starting from June 29, 2023, the iconic Boca jersey will feature the Swedish brand’s logo on the upper front of the men’s and women’s… Continue reading Betsson becomes main sponsor of Boca Juniors
Betsson acquires sports betting and gaming operator betFIRST in Belgium and enters into partnership with Groupe Partouche to launch online casino offering on the Belgian market
Betsson AB today announces the Group’s acquisition of the leading Belgian sports betting and gaming operator betFIRST for a total value of EUR 120 million, of which up to EUR 3 million is an earnout payment subject to certain conditions being met, all payable in cash. At the same time, Betsson and Groupe Partouche, the… Continue reading Betsson acquires sports betting and gaming operator betFIRST in Belgium and enters into partnership with Groupe Partouche to launch online casino offering on the Belgian market
Betsson Group has won 28 awards in 2022
A glance at Betsson Group’s award wins during the past 12 months Betsson Group has had an exceptional year in 2022, winning a record-breaking 28 awards across a range of categories. This year, Betsson has truly shown its dedication to excellence in fields such as sportsbook, casino, marketing, affiliation, customer services, communications, diversity in the… Continue reading Betsson Group has won 28 awards in 2022
Betsson enters the US online sports betting market in Colorado
“I am very excited to reach this milestone, further expanding Betsson’s global reach by entering a new continent through the fast-growing online market in the US.” – Pontus Lindwall, CEO and President of Betsson AB Betsson will enter the US online sports betting market by signing an agreement with its partner Dostal Alley Casino who… Continue reading Betsson enters the US online sports betting market in Colorado
Betsson signs a new major agreement with SHL
Following last year’s agreement where Betsson became the main sponsor of SHL (Svenska Hockey League), Betsson has now signed a new major deal with the league. The three-year new agreement is part of Betsson’s continued investment in Swedish sport and in ice hockey in particular. Through this deal, Betsson has become SHL’s exclusive betting partner.… Continue reading Betsson signs a new major agreement with SHL
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Enteractive, a pioneer in player retention solutions, has launched (Re)activation Cloud – the iGaming industry’s first fully fledged, AI-driven platform for large-scale personal player retention and win-back. The new automated service, which is now live with Betsson Group, makes it possible for operators to connect to Enteractive’s proprietary platform for comprehensive player reactivation and activation… Continue reading Untitled